Lexie Smith – Medium

Lexie Smith

Gift Guide 2021: 10 Gift Ideas From Women-Owned Businesses

Want to shop small this year? Here are 10 gift ideas sure to impress from women-owned businesses and brands

14 min readDec 13, 2021

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Gift Guide 2021: 10 Gift Ideas From Women-Owned Businesses

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Lexie Smith

Shop Small and Shop Women-Owned This Year

7 gifts that support small women-owned businesses + meet the founders behind the brand!

8 min readDec 1, 2020

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Collection of gifts as featured below in the guide — shop small

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Lexie Smith

How to Define and Reach Your Target Audience

8 Founders share their best insight, tips, dos, and don’ts in identifying and connecting to their target audiences.

13 min readSep 16, 2020

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How to Define and Reach Your Target Audience

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Lexie Smith

How to Publicly Navigate Communication Topics Surrounding Racial Inequality, Diversity & Inclusion…

Black PR Professionals Respond to Questions from the Business Community

10 min readJun 11, 2020

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How to Publicly Navigate Communication Topics Surrounding Racial Inequality, Diversity & Inclusion…

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Lexie Smith

What is Actually Working for Small Businesses in Quarantine

9 Entrepreneurs Share How They are Successfully Keeping Their Small Businesses Afloat During COVID-19

8 min readMay 28, 2020

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What is Actually Working for Small Businesses in Quarantine

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Lexie Smith

This is What Journalists DO and DO NOT Want Right Now

Straight-Forward Answers From the Media

9 min readApr 15, 2020

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This is What Journalists DO and DO NOT Want Right Now

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Lexie Smith

E-commerce Marketing — What Works and What Doesn’t

9 Product-based Entrepreneurs Discuss How They Have Successfully, and Unsuccessfully, Marketed Their Businesses.

13 min readJan 31, 2020

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Beauty Counter — THEPRBARinc.com event- Photo by Bernadette Marciniak

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Lexie Smith

How to Feel Empowered as a Female Entrepreneur

20 Female Entrepreneurs Share Sentiments On How To Feel Empowered In Business and Life

28 min readNov 19, 2019

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How to Feel Empowered as a Female Entrepreneur

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Lexie Smith

The Three Things I’ve Learned From Owning a Product-based Business

9 Product-Based Business Owners Discuss Lessons Learned

10 min readSep 18, 2019

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The Three Things I’ve Learned From Owning a Product-based Business

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Lexie Smith

Should You Learn to DIY PR?

Round Up: 8 Entrepreneurs Answer “Is it worth learning to DIY PR?”

11 min readJul 17, 2019

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Should You Learn to DIY PR?

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Lexie Smith

Lexie Smith

Named “Brilliant PR Experts Under 30” + “Top Female Entrepreneurs to Watch in 2020” — PR Coach and Founder of THEPRBAR inc. | THEPRBARinc.com | @theprbar_inc

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